Nygård to Auction Fashion Line Online
Canadian designer Peter Nygård is holding an online auction of fashions from his name collection as well as from Bianca Nygård, Nygård Collection, Åliå, Åliå Sport and Tan Jay.
Weekly auctions start April 3 at the site www.nygard.com/Online Auction, with successful bidders notified by e-mail.
The secure site allows proxy bidding in which the bidder places a limit on the amount to be spend. Nygard.com tracks the bid through the process.
Nygard.com Marketing and Promotion Manager Tiina Tulikopi says that the company "expects many item to be sold at below cost," and she urges women "to bid early and often to secure great pieces."
One of Canada's largest fashion manufacturers and retailers, Nygård has 200 stores in North America. The Nygård name lines are found in Bay stores. The Nygard.com discount outlet, Jay Set Factory Fashions at Champlain Mall, is closing Feb. 23.